Pinterest is becoming a more and more popular place to get free exposure. Since Pinterest came a little later in the game, businesses may be having trouble juggling multiple media sites as it is. If you are hesitant in creating a Pinterest account for your business because of your busy schedule, here are some tips that will help you make the most out of your new Pinterest account without the time crunch!
Use Pinterest’s Contributor Boards. Contributor Boards is a feature that few know about to get others to contribute to your board. When you post an image that shows the symbol of this feature, you know that board has contributors. Social media takes a lot of time and care; but with Contributor Boards, other people create content and do all the work for you! It’s a great opportunity to let others pin, stay active in your content, and interact with your audience. Then when you need to check your board to see if other users are contributing, there’s a quick check at the top left of the page.
Through Contributor Boards, you can also get more followers automatically. When users are on your contributor’s accounts, they can choose to “follow all boards;” meaning they will automatically follow your board too! You will get more exposure on your contributor’s pages as well as more followers.
When seeking contributors, make sure they share a similar audience to yours’. The more followers they have, the better! The whole goal is to get your products and services out there to as many potential customers as possible. Get your customers to contribute, and then reward them for doing so by adding them as contributors to your brand’s Pinterest board. You can let them decide on the topic of the board and let them pin whatever they like. You can also get your employees and staff to engage. Another contributor to consider is your competitors. Introduce yourself and invite competing businesses to be contributors. There is no organization that matches your audience the most than your competitors; so make nice! This can be a win-win for both your business and your competitors since customers may purchase from one business and then purchase similar items from the other. In this case, there is no loss for both brands, but a gain.
For every reason, Contributor Boards on Pinterest is well worth the very little amount of time that business owners have to spend on it. When you add more pinners, you have an advantage of keeping your audience active and engaged. The more contributor boards you have, the faster your growth rate will be in terms of followers. So what are you waiting for? Get started!
If you are already using Contributor Boards on Pinterest, let us know how much you love it! To view this full article, click on the link below.